What Are The Points Of Importance Of UI/UX Design?
What Are The Points Of Importance Of UI/UX Design?
A good website should be well designed and developed. UI/UX is important in the following ways:
It increases customer satisfaction therefore improved ROI
A good website design offers your users simple navigation and engaging content. This makes the visitors satisfied with the services of your website. Moreover, the satisfied clients will be a source of more conversions as they will recommend your business to others as well. Apart from this, they will also become more loyal to your business and will come back again. As a result of which, your ROI would increase.
Assists you to understand your audience
Before generating UI/UX, you need to understand the needs of all your clients. This will display that your website is designed by considering the users. Hence, your website will attract the people it is built for.
Besides, UI/UX also lets you segment your audience which is very important for understanding the wants of your audience. Most importantly, a proper understanding of the users makes it simple to convert them into loyal customers. As a result, your actual sales will increase.
Raises your brand
When you invest in a systematic UI/UX design, it helps in increasing consumer satisfaction and this makes the clients happy. Even people love working with brands that make them happy. Most importantly, they will let you know the features that need an upgrade, as a result of which you work on making the website better.
This enhances the credibility and trustworthiness of your business as a client develops good relationships with your brand and company. All this leads to the growth of your business.
Saves money and time
Believe us, if you'll invest in UI/UX design, then there are fewer chances that the clients will find any issues with your website. Moreover, a complete and flawless product will not require any quick upgrades and thus it saves your time and money that you could have spent on the update.
Most importantly, your time and money on upgrades will be saved.
What Are All The Basics Of UI/UX Design?
The glory of any website depends on how good its web design is. Web design is the most crucial part of your website building. It is the first thing that users and potential customers are going to see, that's why it must be done cautiously with utmost perfection. If you miss out on any aspect, then it might prove to be a huge loss for you.
But how to do it and what are the basics of web design? Wait, wait.. do not bother yourself much, we are right here just to let you know everything about UI/UX design.
So, here are the basics of designing your website...
Simple and Uncomplicated Is The Best
The easy, uncomplicated and simple websites attract more people than the ones that are way too over-designed and complex. That's why do not try to overburden your website with complexity. Instead, try to make it simple and convenient. By doing so, you will make the visitors happy as they can easily go through your website without any difficulties.
Sectionalise Your Design By Using Grids
Okay, imagine you get a place to live where there are no rooms, just one big hall. And in that hall you are supposed to cook, clean, rest, play and dress up. Imagine, everything is lying here and there, your utensils on the bed, shoes in the kitchen, clothes in the dining. Wouldn't it be messy, obviously it would be.
So, we guess you've understood how important compartments are, right? Just like in the above example rooms are needed to organise your house. In the same way, a website needs different sections to organise everything properly.
Moreover, the grid layouts organise the content of your site into different columns, boxes and sections that line up and look balanced. Hence, they successfully make a website well organised and easy to use.
White Space
Now, comes the most important part of a good website, which is white space. It is also concerned with the height of the text. That's why line-height is the most significant area where you should focus on. You must supplement a line-height, otherwise, your sentences will become a huge block of letters.
Content Design/Writing
There is this golden line that you need to remember always and it's- "Content is the king and it will always be the king" but the queen here is marketing. They both need each other to run a kingdom.
Moreover, the constructive design of the website holds both great design and great content. By using properly and proficiently written blogs, you can attract a lot of people and turn them into potential customers.
Readability and Typography
The fonts, font size, font colour and everything related to font matters when it comes to a website. A properly readable and simple font is going to attract a lot of customers in comparison to the one with designer fonts.
Generally, fonts such as Calibri, Verdana and Arial etc. are quite easier to read and understand.
Right, Left and Center Aligned Text
When the lines of the text are aligned rightwards, it is called the right-aligned text. Also, they flush on the right side and are uneven on the left.
Likewise, when the lines of the text are aligned leftwards, then it is known as the left aligned text. It is usually flush on the left side and rough on the right.
In contrast to these both, there's centre-aligned text. When the lines of text are aligned at the centre, then it is called centre aligned. The lines are uneven and ragged on both sides i.e., right and left.
Load Time
No one likes that loading button, right? So make sure that the loading time of your website isn't too long. In addition to this, there are some other hacks like image optimisation, composing the code into central Javascript or CSS and minimising the HTML, CSS and JAVA.
Mobile Friendly
Your website or application should be mobile friendly as most of the users assess it through mobile and multiple other devices. That's why it is necessary to make your website mobile-friendly.
Primary UX Motions
The other thing that your website or application must have is basic motions of UX like cloning, transformation, masking, overlay and all others that are related to the continuity of the object. Most importantly, these semantic tools are sceptic of any particular prototyping tool.
Attractive Fonts
The fonts that you use on your website should be readable and visible enough. Moreover, it must be attractive and should attract the minds of readers. Also, do not undervalue the importance of choosing the right design of font and the deep impact it has on the visitors.
The experienced and pro designers already know this, so they choose fonts very deliberately and cautiously.
Aesthetically Pleasing
Making your website aesthetic and pleasing can be a daunting task. But you already know about its importance in developing trust and credibility , because that's what you look for yourself.
To conclude, being a UI/UX designer, you should never stop wishing for self improvement. Also, as the latest softwares are emerging continuously, you can definitely make use of that to enhance your skill set and to make sure that you design the user interface in the best possible way.
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